Make Your Kansas City Apartment and Rental Models Appeal To Potential Tenants.

No matter how hard you try to sell your rentals by treating potential residents with a warm and welcoming manner, if your model units are not appealing, you’re not likely to be successful in closing a lease. Models that give off an outdated feel and don’t send the right message to potential residents, can ensure deals that don’t close. Putting a few modernized decorating techniques into play, however, can turn the tides in your favor and ensure that potential residents turn into renters.

Here are some decorating styles to help you dress up your models to appeal to potential residents:

• Lifestyle. These are meant to appeal to potential residents with a distinct lifestyle. Every detail should make an apartment look lived in and give off the feel of the theme. A college theme model, for example, might include a room with a loaded bookcase, a smartly located study desk and a “To Do” list on the refrigerator that includes an exam schedule. A big TV with some DVDs and a comfortable couch in the living room help complete the look.
• Entertainment. Appeal to potential residents’ desire to have their home be the center of their entertainment lifestyle while also entertaining guests on tours. Set up a secondary bedroom as a game room complete with a video game station, pinball or more. Stock the refrigerator with complex personalized snacks and drinks. That extra touch can go a long way in making a lasting impression on a potential resident.
• Feng Shui. There’s something to be said for this decorating style. It makes apartment homes feel very inviting. A model designed using these principles will really stand out as special. Decorate with tables that have rounded edges, use mirrors and don’t hang things too high. Incorporate plants and aquariums into the design, too, and keep colors warm or neutral, not bright and blinding.
• Pick a signature scent, color and sound for the rental community. Make sure the offices and the models have this theme carried through. This gives a feeling of continuity and can really help “brand” your product and will work no matter the decorating theme chosen.

No matter the theme you choose for your models, be certain they are clean and inviting when you’re showing potential residents around. Little touches such as master light switches that illuminate an entire apartment home with a single flip, oiled and buffed stainless steel sinks, clean counters and new doorknobs can go a long way in making a rental look fantastic. Try removing closet and room doors to enhance the flow of the tour and accessorize the model to match the theme and give it a lived in but “neat” look. Any little touches that make models entice those on a tour to envision themselves “living” there are ideal.